Amgen came to Britelite with a request to help create a memorable experience inside of their main office lobbies in Boston MA. Beautifully large CGI animations depicted hyper real microscopic views of their product "modalities". Controlled by a large interactive display, users were able to swipe and view each modality on the large video wall, each swipe would reveal a new microscopic animation with pertinent information.
CONTRIBUTIONS
UI Design
Environmental 3D Modeling
Creative Direction
COMPANY
Britelite
COMPANY
Confluent
Visitors cycle through individual modalities, launching beautiful large format vidoes on the wall.
All eight modalities from the Amgen library were modeled and rendered.
Work
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DavinciInteractive Table
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T-mobile Music FreedomInteractive Display
Kafka Summit 2019Conference Branding
T-mobile Video WallVideo Wall
Current 2025Conference Branding
BrightFunnelKeynote Design
ChronicledKeynote Design
© David Paslay 2025